Text Keyword

Sign in to your Trum·pia Account. To create a keyword, click on the SIGN-UPS tab and click on CREATE KEYWORD on the top right corner of the screen.

The KEYWORD field is where you will type out what you want your keyword to be. A Keyword must be at least four characters, can be alphanumeric, and it is not case sensitive. Please note that KEYWORDS must abide by our terms of use and may not include anything that could be considered offensive.

The DESCRIPTION is an optional field and is for your own reference only.

There are two different opt-in methods. If you want your subscribers to be added to your database immediately after they text your keyword, select NO in this drop down menu. Otherwise, if you select YES, a confirmation text will go out to all subscribers that text your keyword asking them to confirm their opt in.

Click on the plus icon to select or create a list your subscribers will be added into. For this video, we’re going to select an already existing list by clicking on the box associated with the list name. Click OK.

Enter an age restriction. The minimum age for texting is 13. However, if your target age group is older, feel free to put that age in this box.

Select an Organization name by clicking on the dropdown menu associated with the ORGANIZATION NAME field.

Create the message your subscribers will receive when they opt in by clicking on CREATE AUTO RESPONSE. Type the message in the section labeled PLEASE ENTER TEXT MESSAGE and click SAVE.

There are three different types of auto response frequencies.

If you want the auto response to send every time a subscriber texts your keyword, select EVERY TIME in the dropdown menu associated with the AUTO RESPONSE section.

If you want the auto response to send only once per contact, select ONE TIME PER MOBILE NUMBER.

If you want to set a frequency in which your auto response will send, select ONLY ONCE EVERY and set the frequency.

You can also set up an ALTERNATE AUTO RESPONSE. An alternate auto response is a message that will be sent to contacts after they text the keyword for the first time. By enabling this setting, a subscriber that texts your keyword for the first time will receive the auto response. When they text your keyword again, they will receive the alternate auto response.

Tick the box to agree to terms of use.

Click CREATE on the top right corner of the page.

Please note that it may take some time for the status of your keyword to change to ACTIVE. You can refresh or revisit the page at a later time to see the new status.

There are 3 different statuses: PENDING, APPROVED, and DENIED.

If a keyword is PENDING, it is still being reviewed to make sure that your keyword and the auto-response do not contain any prohibited content.

The APPROVED status means that your keyword is now active.

The DENIED status means that your keyword has been rejected. You will need to delete and then recreate your keyword.