Text Messaging for Sales Teams
Salesmen know that following up with potential customers can be hard work. Playing phone tag is unproductive and emails go unread for a variety of reasons. Luckily, there is a great solution: text messaging for sales!
SMS marketing is the perfect lead nurturing tool as it allows you to keep up with leads and gather more information quickly, and with an integrated and automated solution you can keep your sales team focused on what they do best: closing deals.
Have One-on-One Conversations
Besides being a quick way to contact someone wanting specific pricing or help, text messaging for sales can reach people anywhere. In the past, people had to sit by the phone, especially as a deal was in the final stages of closing. Texting for sales makes it easy to multitask or schedule a demo. You can also answer any quick questions they have faster than email with a simple two-way or landline text message.
Follow Up With Leads
Following up with contacts can be tricky, but you also don't want to seem too pushy. With text messaging for sales having a read rate of 98%, you can be sure that your messages regarding new products or services and appointment reminders will be seen, and in turn your response rates will soar with follow up text software for sales. SMS messages are a perfect way to keep up with contacts that may not have been ready for your services.
For example, if a potential lead doesn't have the budget this quarter, but is interested in your services later on, you can send periodic reminders via text messaging. Once they are ready to discuss your product or service, you can follow up effectively since you have an established relationship and know that you are always available if they have further questions about your service.
Nurture With Automation
SMS for your sales team helps grow your revenue, but why stop there? If you choose a vendor like Trum·pia our Automated Workflows help your sales team run campaigns by doing things like automatically sending an introductory text to a lead or following up with a sales meeting reminder, leaving you free to focus on building relationships and closing deals. You will want a service that can provide you with personalized training and consulting, something Trum·pia does better than anyone else.
Schedule Appointments
Mistakes happen. Clients forget appointments. You sometimes forget appointments that were not entered in your calendar correctly. A great way to minimize the frequency of these mistakes is to send a couple texts confirming details of a meeting. With automated reminders you can send contacts reminders so they are never late and your reps never miss another sales meeting again.
Upsell More Effectively
Text messaging for sales is the perfect method for upselling to existing customers as it puts less pressure than a phone call. Text customers the occasional offer about new products or give them discounted rates on a more expensive plan. The best way to upsell is to make sure your current customers are satisfied.
Periodically and informally check in to make sure they are satisfied with your product or service and follow up quickly if they have any complaints. Keeping the line of communication open with your current customers is essential to the upsell, as they expect personalized outreach and offers relevant to them and their sector.
Use SMS Messaging For Follow Up
You may not necessarily want to approach a prospect with a text first, but sending an SMS sales message or a series of texts after you've already made contact can be a good way to remind them of who you are and what you have to offer. Without pushing them hard, your texts can reinforce what you have already discussed. If you previously gave your prospect something to read, such as paperwork, emails or links, you can easily send them a text to check if they have any questions. And you aren't just limited to texting, you can still email your clients.
One study showed that leads who received text messages during the sales process converted 40 percent more than leads that didn't receive texts. You also can put together a simple scheduling campaign of texting for a specific client or offer. You can set a workflow with different details and a timeline designed to make sure your clients have everything they need to understand your products and services.
Automated Use Case Templates for Sales
Trum·pia’s Workbench comes with prebuilt workflows specifically designed for sales teams. These include workflows that our customers have used to successfully boost their sales and automate manual chores. You can start with these templates and customize them to your own sales processes, no coding required.
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Gauge Lead InterestTrum·pia can automatically ask leads questions to assign them a "lead score" as well as follow up automatically, like forwarding more information to the most interested leads.
Schedule Calls and Send RemindersTrum·pia can automatically send leads a link to schedule a call with a sales rep. If the lead doesn't click the link, automatically send a reminder a few days later.
What Sales Teams Are Saying About Trum·pia
"Trum·pia is a great tool for any online business looking to 10x their leads, sales, and revenue!"
- Fredy Hernandez, Social Operations of Morelli Fit
"It's especially powerful to be able to run last minute promotions, using the immediate delivery of mobile text, and still achieve phenomenal results."
- Nicole Stratton, Marketing Coordinator at Jack's Surfboards
See What Makes Trum·pia Different
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